Category Archives: Careers

The truth about employment references

I write about a dozen employment reference each year for the Taylor Bennett Foundation alumni.  A well written reference can take some time to write and can make all the difference to whether or not you are offered a position.  Usually new employers ask ex-employers for a reference once they decide to offer you a job and often the contract is sent to you ‘subject to references’ – meaning that they have the right to withdraw the offer if the references don’t come up to scratch.

So, how should you go about getting a good reference? Continue reading

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20 Useful Articles for PR Job Hunters

1. What does a PR agency do? 

2. The future of the PR industry 

3. Why I deleted your PR job application

4. How to start a career in PR

5. The three Rs of job applications Continue reading

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Filed under Careers, Graduates, PR

2014 Career Resolutions

It’s that time of year again and plenty of PR folk have laid out their resolutions for 2014 including Stuart Bruce, Matthew Schwartz, Adrienne Erin, Carm Lyman and CHA Group.

I’ve made a few resolutions myself: lose weight (ahem, I make this resolution every year but one year I’ll crack it, right?), write and publish two more books, and network with more PRs and academics.  It’s not a long list, but each of those things are pretty hefty goals and I work best when I have something to aim for.

If you’re still pondering your resolutions for this year you might want to consider making them career-oriented.  Here are a few ideas to get you started. Continue reading

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The secret to a great interview

I’ve guest blogged today over at the PRCA.

The secret to a great interview: don’t wait to be asked the right questions.

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How To Get A Job In PR – OUT NOW!

I’m delighted to announce that How To Get A Job In PR is out now!

Buy it here by clicking on the book over there >>

And here’s the video promo!

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Filed under Books, Careers, PR

Video CVs – are they the future?

In an era of high-levels of youth unemployment, sensible graduates are trying to find ways to stand out from the crowd. Are video CVs the way forward?It may be much easier to be persuasive if you can talk to an employer rather than just send a cover letter, so it might be a great way to get noticed. A couple of years ago I featured this CVIV from Graeme Anthony (he then went on to secure himself a job at a PR agency so it did the trick)

Over at Inspiring Interns, Continue reading

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Filed under Careers, Graduates, Recruitment

How to prepare for a PR job interview

interview prepThere are lots of articles around on interviewing skills, including mine here and here.  But what should you be doing to prepare for the interview before you even walk through the door?  Here are my top five tips on preparing for PR job interviews: Continue reading

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