Tag Archives: public relations

Recommended PR Reading

I’m often asked which are the best books on PR.  There are HUNDREDS to choose from, but here are some of the best from the cheapest to the wallet crushing.  Some are academic texts, some are ‘guides to’, one is a novel and the others are not strictly PR but are relevant nonetheless.

Why You Can’t Ignore Social Media In Business by Victoria Tomlinson.  FREE

Thank you for Not Smoking by Christopher Buckley. £5.60

The Tipping Point by Malcolm Gladwell.  £6.03

How to Do Everything with Podcasting by Shel Holtz and Neville Hobson.  £7.50

PR Power: Inside Secrets From The World Of Spin by Amanda Barry. £7.69

Brilliant PR by Cathy Bussey.  £8.35

Brand Anarchy by Steve Earl and Stephen Waddington.  £9.09

Share This: The Social Media Handbook for PR Professionals by the CIPR Social Media Panel. £14.44

PR Today by Trevor Morris and Simon Goldsworthy.  £16.32

Exploring Public Relations by Ralph Tench and Liz Yeomans.  £37.71

2 Comments

Filed under Books, PR, Social Media

What to write in the “hobbies” section of your CV

So you’ve mastered the CV format and written a brand spanking new one following the the brilliant guidelines in my book but you’ve still got that pesky bit at the bottom to write – the bit most people call “hobbies”.  So what do you do if you don’t actually have  any hobbies?  Should you leave that section blank?  I think that everyone has something interesting to say about their pastimes and there’s a number of ways you can tackle it.

Firstly, don’t title that section “hobbies”.  Continue reading

7 Comments

Filed under Careers